Through three games, audience for the 2018 WNBA season is up +58% on ESPN2 compared to the first three games on ESPN2 in 2017. At the $100k+ salary range, only NASCAR is lower than the NBA for a total percentage of the viewership demographics. Female viewers drove that growth, comprising a greater percentage of the WNBA audience than in any year since 2003 to make up 45% of the league's audiencean especially attractive demographic . Average viewership for the 2007 WNBA finals was 500. From 2015-2017, the Mercury played in three of the top five most-watched regular season games; the May 14, 2016 match-up versus the Lynx recorded 505,000 viewers. The only other leagues with that kind of following among kids are also soccer related: The English Premier League (43 . The data also indicated a shift in the WNBA fanbase. The amazing viewership, the ignored hypocrisy (98% of the . National Women's Soccer League viewership was up 493% in 2020. The three games in 2018 on . In May 2018, a world record for attendance was set when the La Liga MX Femenil final drew 51,211 fans. In 2008, the WNBA finished up in key demographics on ESPN2Women 18-34 (+71%) and Men 18-34 (+28%) - and on ABCAll Women (+10%) and Women 18-34 (+20%). The final UFC on FOX card in 2018 averaged 1.8 million viewers and peaked at 2.4 million. The last pre-Finals game with a larger audience was Game 2 of a Liberty-Mystics first round series in 2015 (512K). The largest TV audience for a single women's sporting event belongs to the Rio 2016 women's field hockey gold medal matchup between the . The WNBA regular season averaged 246,000 viewers across ESPN, ESPN2 and ABC, up 7% from last year on ESPN2 alone (231K). 2. ESPN's NBA viewership across its event and studio coverage is up double-digits so far this season, according to Nielsen. While the NBA had higher viewership numbers last summer, 68% of our fans watched the NBA versus 82% of them watching a regular-season WNBA game. In 2020, there were 387,000 average WNBA viewers i.e 123 percent higher than the year 2019. The regular season is played from May to September, with the All Star game being played midway . Story at a glance. That game averaged 755,000 viewers on ABC. 3/31 is International Transgender Day of Visibility! While the demographic still skews older, the league has seen an increase in younger fans in the 25- to 34-age bracket. This is big for the WNBA and women's sports as a whole, as the CBS deal continues to offer more exposure while generating even greater interest than the previous season. Game 2 (Oct. 13, ESPN) became the most-viewed Game 2 . The increase in WNBA viewership coincides with the most-ever league games on national television. The WNBA Finals averaged 381,00, and it was the least-watched finals since 2013 when the Minnesota Lynx played the Atlanta Dream. The survey conducted in March 2022 in the United States showed that 70 percent of female respondents had no interest in the NBA. Let's list a few statistics to understand WNBA's upward-rising curve. Granted, Iowa alone isn't a huge bump, but it's still a factor to consider in looking at the ratings. According to Burack, who also cited Nielsen data, TNT's slate of NBA games declined by 19 percent compared to 2019 (from 1.5 million to 1.2 million viewers per game) while ESPN's offerings . how to be an ally. ET. According to the Nielsen Ratings, there was an average viewership of 15.8 million for NFL games last season with NFL television ratings rising 55 from 2017 to 2018. The highest-rated game in the WNBA's 25th anniversary season: an Aug. 15 contest between the Sky and Storm. trans athlete resources. Last night's Game 3 averaged 437,000 homes and 545,000 viewers, increases of 32 percent and . The Women's National Basketball Association's (WNBA) opening day attracted its most viewers in eight years as an average of 539,000 watched the Los Angeles Sparks and Phoenix Mercury. A record of 15.6 million viewers watched the first day of the NFL draft in 2020.; The most viewed sporting event of 2019 was the ICC Cricket World Cup. (Sports Illustrated) Sport viewership statistics in 2020 were all over the place, with many record lows and highs. And NHL Finals. Think about it. At the $100k+ salary range, only NASCAR is lower than the NBA for a total percentage of the viewership demographics. It seems a lot of people watch Women's college basketball more than the WNBA.The WNBA Playoffs viewership was down 24% this season, averaging 257,00 people. But one of the biggest surprises was a sharp increase in viewership of the WNBA finals. 18 THE LANDSAPE OF WOMEN'S SPORTS: PART III This season included five games on ESPN and ABC, the most on those networks since 2008. The 2013 WNBA Finals games averaged 344,000 viewers. The Women's National Basketball Association (WNBA) is a professional basketball league in the United States.It is currently composed of twelve teams. Yes.. somebody do a piece on the WNBA! For example, according to 2019 data from the U.S. Bureau of Labor Statistics, unionized female employees earn 29% more than non-unionized female employees and unionized black employees earn 27% more than non-unionized black employees. The WNBA is more popular than ever. The UEFA Women's Euro Tournament in 2017 attracted 150 million total viewers around the world. The WNBA's audience is 75 percent women. ESPN added 13 games to their 2020 broadcast slate after their opening weekend broadcast was up 20% . National television viewership for NBA games had nosedived 12 percent since the end of the season compared to 2018-19, per the Sports Business Daily story. WNBA League Pass has myriad problems that frustrate even the most . The season opener brought in the most viewers since 2012, while the four games that made up opening weekend saw an average of 401,000 viewers per game. Ratings and viewership for Game 1 of the WNBA Finals on ESPN2 were up 39% (.43 rating vs. .31 rating for Game 1 of the 2008 WNBA Finals) and 59% respectively (555,000 viewers vs. 348,000 viewers . Lisa Leslie, Sheryl Swoopes and Rebecca Lobo perhaps were role models for . ET and 11:44 p.m. According to one study, WNBA players receive only 20 percent of total league revenue, with their salaries ranging between $39,000 and $115,000 per season. It is also a day to remind ourselves how to best be accomplices in trans folks' fight for empowerment, especially given the unprecedented legislative and societal discrimination. The 2020 WNBA Finals between Seattle and the Las Vegas Aces averaged 440,000 viewers for the three-game series, up 15% over the 2019 WNBA Finals through Game 5 and up 14% over last year through . 62% of NBA fans are in the 18-54 age demographic. These Demographics were among the Top 4 Highest Growing between 2011 and 2013, making them a valid target audience in the future. This has occurred despite the absence of big-name stars like . We need more women to read, watch, and soak up women's sports the same way men do men's sports. Additional . The NBA's average attendance is 17,760, the WNBA's 6,535. Women's World Cup viewership in the U.S. 2015 Women's World Cup viewership in the U.S. 2019, by device Number of Adult Swim viewers in the U.S. 2014-2021 Gender breakdown of PGA television audience. 53% of NBA fans make between $40-$75k per year. take action at transathlete.com The Amateur Athletic Union and the WNBA have formalized a community partnership at the national level to jointly develop programs that promote health and fitness to young people across the country. Game 3 of the WNBA finals in 2020 attracted 34% more viewers than the same game in 2019. The 2019 NBA Finals averaged a little more than 20 million viewers per game; the 2019 WNBA Finals averaged about 400,000 viewers per game. At least as of now, and likely for years to come, a rights deal with a television network is exponentially more lucrative than what social media can provide. The viewership across the telecasts was. 62% of NBA fans are in the 18-54 age demographic. Wednesday's Sun-Sky WNBA semifinal Game 4 averaged a 0.31 rating and 491,000 viewers on ESPN, the largest WNBA playoff audience outside of the WNBA Finals since the current playoff format began in 2016. about $60 million in revenue per year. The NBA's average ticket price is variously reported at between $51 to $89; the WNBA's $17. WNBA Stats and History Statistics, scores, and history for the Women's National Basketball Association. However, the average viewership for the finals. 2021 Players Check out our new WNBA Player Season Finder to search through the entire history of WNBA player stats using custom criteria. All the key male demographic groups showed impressive double-digit growth, led by M18-34 (+90 percent). Only the WNBA Finals had a higher percentage of African American viewership, ranging from 34% to 42% of the audience, and no other event attracted more than 3.5 million (NCAA Tournament title game). And soccer season. The 2021 Women's National Basketball Association (WNBA) regular season games were watched by an average of 306 thousand viewers across ESPN, ESPN2, and ABC. Prior to the pandemic, WNBA fans resembled an older demographic with the majority being over 45. The Nielson-measured average total viewers for national telecasts of NBA games was up 8% from the 2016-17 season at 1.28 million. all support groups & seminars. Which was a drop of 16% on the previous year. Today aims to celebrate and empower transgender and non-binary people around the world. the WNBA postseason on ESPN2 saw increases in key demographics, including men 18-49 (+49% . The NFL overall ratings overshadow even the best UFC events. This is big for the WNBA and women's sports as a whole, as the CBS deal continues to offer more exposure while generating even greater interest than the previous season. Thanks to a new partnership with CBS, the premier women's soccer league recorded its seven most-watched games ever, headlined by a record 653,000 viewers of the NWSL Challenge Cup championship. From 2015-2017, the Mercury played in three of the top five most-watched regular season games; the May 14, 2016 match-up versus the Lynx recorded 505,000 viewers. Viewership for the Stanley Cup Finals dipped by 61%, and the NBA Finals were down 49%. Through June, WNBA games on ESPN2 are averaging 250,000 viewers, a 39 percent improvement from last year and the best start for the league since 2013. According to Statista, the average TV viewers of the WNBA regular season in 2016 was 224,000 and grew to 246,000 in 2019. In particular, the three stars of this year's WNBA Finals A'ja Wilson, Breanna Stewart and Sue Bird represented a clear top three in terms of social value, which Zoomph estimates based on the. In addition to the viewership spike, the league enjoyed a 152% increase in social . The 2009 WNBA Finals saw a 73 percent increase in viewership and a 33 percent increase in ratings. The strong showing in 2021 made it the most-viewed postseason since 2014. That's a 10% increase from the Clippers-Lakers season opener in 2020-21. . This is . Game 1 (Oct. 10, ABC) was the most-viewed opening game of the WNBA Finals since 2017, registering 456,000 viewers and peaking with 547,000. In fact, Toronto's Game 3 win tied the all-time lowest NBA Finals rating since the Spurs-Cavaliers Game 4 match in 2007. It has turned an average $10 million net loss (revenue - costs) per year, since its inception in 1996. Viewership had been up 31% entering the All-Star break. Setting records in sport viewership statistics for the UK, Sky Sports had its best day ever in terms of viewers in 2020. Female viewers made up between 37% and 40% of the audience for the NBA Finals, with 10.6 million tuning into Game 7 40% of the total audience (26.3M . Fascinating Sports Viewership Statistics. During the WNBA's 2017 . WNBA Attendance: o This year's average attendance of 8,039 fans per game was an increase (1%) over last season's 7,952. o Five teams including the Chicago Sky, Los Angeles Sparks, Minnesota Lynx . Game 6 delivered the largest audience on television in the key demographic of People 18-34 since February 2021 . Even the almighty NFL is scuffling, with ratings down 7% . During any game, Twitter is overtaken by complaints about the league's steaming platform. WNBA games averaged 413,000 viewers, compared to 1.46 million viewers for NBA games. Through 12 games, the NBA on ESPN is averaging 1,439,000 viewers, up 20 percent from the 2020-21 regular season average of 1,197,000 viewers. So, the WNBA does not make money. register for allyship workshop. A 64 percent rise in TV ratings from last year, with the average viewership per game standing at 413,000 fans. In nearly 20 years, the last two WNBA Draft nights were most-watched in the history of the league. The Golden State Warriors' upset win over the Los Angeles Lakers on TNT averaged 3.39 million viewers. The WNBA generates revenues of $60 million annually, but it also has costs in excess of $70 million annually. This marked a 23 percent increase on the number of viewers for the 2020 WNBA Finals. The game peaked with 16.54 million viewers between 11:30 p.m. The June 28 game between the Sparks and the . During the WNBA's 2017 . A 64 percent rise in TV ratings from last year, with the average viewership per game standing at 413,000 fans. The league was founded on April 22, 1996, as the women's counterpart to the National Basketball Association (NBA), and league play started in 1997. The NHL Has Strong Female Viewership. For comparison, NBA games this season have averages 1.06M in ratings this season. To the younger demographic, social media is a more enjoyable medium to consume the NBA. So, we put together some stats about sports viewership, fan demographics, and sports fan behaviors that will help brands better target their marketing efforts this summer. All the key male demographic groups showed impressive double-digit growth, led by M18-34 (+90 percent). It was the least-watched World Series on record . Most-Viewed Postseason Since 2014 Through 17 games (ABC, ESPN, ESPN2), the 2021 WNBA Playoffs averaged 367,000 viewers, 63 percent higher than the entire 2020 postseason (226,000 average viewers) and 42 percent higher than 2019 (258,000 average viewers). Half the population in the United States is made up of women. ET and 11:44 p.m. Every WNBA Player. Between 15% and 17% of the NBA Finals audience came from the Hispanic demographic, easily outpacing the World Series (8-10%). NEW YORK, Sept. 16, 2009 The WNBA concluded the 2009 regular season with its third consecutive year of increased attendance and second consecutive year of increased viewership on ESPN2. Last night's Game 3 averaged 437,000 homes and 545,000 viewers, increases of 32 percent and . Seattle Storm point guard Sue Bird says the WNBA does not receive the same coverage as U.S. Women's Soccer due to player demographics and U.S. Women's National Team . 53% of NBA fans make between $40-$75k per year. And Sunday night baseball. Sky's 3-1 victory in the best-of-five championship was watched by an average of 548 thousand viewers on ESPN. In 2016, the New York Times reported that. It it the only professional sport in the US where people of a Caucasian ancestry are outnumbered for total viewership. This has occurred despite the absence of big-name stars like . The WNBA's Covid-disrupted 2020 regular season averaged 205,000 viewers across ESPN, ESPN2 and ABC, a drop of 16 per cent on the previous year. NBA Finals. 2021 WNBA All-Stars DeWanna Bonner, Liz Cambage, Kahleah . The NBA has 30 teams, the WNBA 12. 5. MLS viewers are an average of just 40 years old, and 15% are younger than 18. take action at trans-week.com. Meanwhile, Person 45-54, Individuals earning between $15K-$30K, and people with No College Education had the worst declines in that time period. The season is averaging 266,300 viewers. Find out the 2021-2022 attendance numbers for every NBA team. . The WNBA was founded in 1996 and it has been able to influence a generation of young adults in a short period of time. The game peaked with 16.54 million viewers between 11:30 p.m. But those 75 percent make up a small fraction of the population. The WNBA's Covid-disrupted 2020 regular season averaged 205,000 viewers across ESPN, ESPN2 and ABC. Game 6 delivered the largest audience on television in the key demographic of People 18-34 since February 2021 . One of the main reasons that the WNBA remains in existence is that it is subsidized by the NBA . Level of interest in the National Basketball Association in the. The WNBA noted its viewership is up 51% when. Game 3 of the WNBA Finals, which saw the . However, the average viewership for the 2020 finals increased 15% to 440,000. It is also down . I just wanted to reiterate that data point because . ET. NEW YORK - NBA viewership across TNT, ESPN and ABC through MLK Day (27 games) is up 34% vs. the comparable number of games during the 2019-20 season (2.0 million average viewers vs. 1.49 million . To support this quote, when looking at other statistics from the WSN, they list ticket price for the NBA ($89 USD) compared to the WNBA ($17.42 USD), average viewership for the NBA (2019 NBA Finals 15.14 million) compared to the In short, summertime means it's time for fans of professional sports to enjoy their favorite pastimes. ; The average TV audience for the 2019 MLS season was 246,000.; Sky Sports' English Premier League viewership was up by 21% in 2019. The 2019 NBA Finals had 27% fewer viewers this year, compared to last year (17.85M to 10.4M). More than 458 million viewers watched eSports in 2019. Number of respondents 2,210 respondents Age group 18 years and older Method of interview Online survey Other statistics on the topic Basketball + Professional Sports Highest paid players in the. It it the only professional sport in the US where people of a Caucasian ancestry are outnumbered for total viewership. The 2020 WNBA Finals between Seattle and the Las Vegas Aces averaged 440,000 viewers for the three-game series, up 15% over the 2019 WNBA Finals through Game 5 and up 14% over last year through . Since February 2021 in addition to the pandemic, WNBA fans resembled an older with: //www.forbes.com/sites/ericalayala/2021/04/25/the-wnba-turns-25-what-will-viewership-trends-mean-for-the-future/ '' > the WNBA & # x27 ; s 2017 drew 51,211 fans the same game in.! 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